The 2020 Video Trends Report: Second Edition

Global video usage on the Vonage platform continues to surge. When our world changed in March, which organizations and consumers were most prepared?

Statistic 1: +605%: The increase in overall Vonage video minutes in APAC over the last three months (April vs. February 2020). Statistic 2: +843%: The increase in overall Vonage video minutes in the Americas over the last three months (April vs. February 2020). Statistic 3: +553%: The increase in overall Vonage video minutes in EMEA over the last three months (April vs. February 2020).
VIDEO AS A PRIMARY COMMUNICATION CHANNEL

Some consumers were more ready than others to adopt video across the globe.

illustration of a pregnant woman video chatting with her doctor, and a mobile device, chat icon, and calendar
Industry Observations

Healthcare still leads the way in video usage.

But media video traffic is also outpacing many industries as broadcasters air content using dispersed talent and production teams.

“Organizations with more complex needs, such as telehealth and distance learning, require security and ease-of-use that can only be achieved by embedding video into an organization’s current platform.”
Zeus Kerravala, founder and principal analyst at ZK Research
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