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How Proactive Connect Increases Bulk Broadcasting Success

This article was published on September 21, 2023

Messaging to the masses is an exercise in advanced planning, regulatory compliance, and sheer patience. One misstep can delay your plans, blow your budget, and test your last nerve. Thankfully, the right set of tools and software can help simplify and strengthen your messaging strategy … and it starts with Vonage Proactive Connect.

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There's always something

Sound familiar? You've worked hard to define your goals and desired outcomes. Then a concern arrives that stops your progress, followed by the all-too-common ask: What to do? Read on for the answers that can enhance your messaging and omnichannel campaigns.

Need for high-volume, high-throughput messaging capability and reliability

Vonage solution: Our Messages API works at 500 transactions per second — and brings Adaptive Routing, Fraud Defender, deliverability and compliance features, and more — to help you quickly and safely reach customers every time.

Need to control message throughput within carrier limits

Vonage solution: Our queuing mechanisms manage message throughput.

Need for customer segmentation

Vonage solution: Proactive Connect allows you to segment across any number of criteria.

Need for in-house CRM integration

Vonage solution: With our campaign solution, Proactive Connect, it’s easy to apply CSV downloads.

Need to manage opt-out lists 

Vonage solution: Proactive Connect is able to manage opt-out lists for voice, SMS, MMS, WhatsApp, Viber, and Facebook Messenger campaigns to keep you compliant. And our Opt-Out Assist for SMS monitors keywords in your subscriber replies and automatically sends the opt-in, opt-out, or help message — and then stops further messages to those who have opted-out.

Need to build one-to-one or two-way transactional or marketing messages

Vonage solution: Proactive Connect manages sending and receiving messages — with all channels supported by Vonage Messages API, Voice API, and more — so you can talk to your customers on their favorite channel.

Need to continually nurture and engage

Vonage solution: Virtual assistants, through Vonage AI Studio, keep the conversation flowing when your customers reply and provide positive conversational experiences.

Customer story

Online caregiver search-and-selection service, epiCura, leverages technology to bridge the gap between at-home care for seniors and a vast network of caregivers. With a vision to revolutionize home care with a human touch and a digital approach, epiCura partnered with Vonage to address the challenge of reaching large volumes of providers in an effective way.

"By using Vonage's Proactive Connect solution, epiCura was able to meet this challenge and improve our outreach efforts, enabling us to connect with more caregivers than ever before. This ultimately helped epiCura fulfill our mission of providing high-quality at-home care to seniors, while also creating a more seamless and efficient user experience."

Giuseppe Conte | Operations Manager | epiCura

Vonage delivers

Your business requirements and use cases are already complex. Adding various vendors, builds, and tech stacks just multiples the complexity. You need a single provider that delivers the guidance, solutions focus, and technology.

10DLC is a great example

You need help to navigate your campaign through the myriad of regulatory requirements. That’s because failure to comply can grind your efforts to a complete stop. Thankfully, the Vonage team of experts can guide you throughout the 10DLC registration journey. They can also review our tech stack that delivers your messages fast, plus enhances your messaging and marketing strategies. So now, not only are you meeting the 10DLC requirements — you’re operating from a position of strength.

Ready to start?

Vonage is here with full messaging capabilities and an omnichannel bulk broadcasting solution that your campaign strategy deserves. Just complete the form to get started.

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Increase your bulk messaging success

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