Vonage, Aduna, and the Future of Network APIs
Discover the purpose and structure of Aduna, and where Vonage fits in this innovative, game-changing organization.
Key Takeaways
Aduna was launched to provide a single unified platform for standardized network APIs, offering global access to real-time mobile intelligence data and network functions. A standardized API ecosystem simplifies the development and deployment of new innovative services, accelerating monetization opportunities between CSPs and enterprises.
Network APIs are already being successfully deployed to fight and mitigate the growing threat from fraud and scams.
As an API leader and developer platform partner, Vonage focuses on bringing innovative network-powered solutions to developers and enterprises.
So, you’re going to bake a cake. First, you need to gather the raw ingredients — the eggs, the flour, the milk. Then you need a recipe, the instructions that will guide you to a beautiful, delicious creation.
Now, let’s apply this scenario to the world of network-powered solutions: Aduna brings together the ingredients (aggregated telecom network data), while Vonage provides the recipe that will help Communication Service Providers (CSPs) monetize their network intelligence by creating smart, engaging applications.
Aduna’s primary goal is to help CSPs (essentially, mobile carriers and internet providers) make money from their networks beyond only carrying traffic. How? By establishing an open platform that exposes, extracts, and aggregates data from the networks in the form of network APIs. And Vonage serves as the essential, proven interface for developers and enterprises to put this data to use.
What is Aduna?
Aduna is a landmark joint venture between Ericsson and some of the world's leading telecom operators, dedicated to enabling developers worldwide to accelerate innovation by leveraging mobile networks via common, standardized network APIs.
In effect, Aduna functions as a "super aggregator" that handles the heavy lifting of contracting and technical integrations with mobile network operators to provide an easy-to-use platform for partners. Aduna doesn’t engage directly with enterprises like banks or gaming companies; instead, they rely on a partnership network to sell and deploy solutions.
With Aduna, Ericsson aims to help CSPs monetize their infrastructure by demonstrating the revenue potential beyond basic traffic carriage through abstracting network capabilities into APIs.
The Aduna ecosystem
Established by Ericsson, Aduna is made up of a layer of venture partners: AT&T, Bharti Airtel, Deutsche Telekom, KDDI, Orange, Reliance Jio, Singtel, Telefonica, Telstra, T-Mobile, Verizon, and Vodafone.
Under that sit Aduna's developer platform partners — the companies that distribute its aggregated APIs to developers — including Google Cloud, Infobip, Sinch, and Vonage.
(Note that, although Vonage is a subsidiary of Ericsson, Aduna maintains an agnostic and neutral position to ensure they fulfill their business plan's revenue projections and retain industry credibility. Ericsson’s goal is to help Communication Service Providers (CSPs) monetize their networks, while Vonage serves as the essential interface for developers and enterprises.)
Aduna functions as a technology platform within the API ecosystem, connecting mobile network operators with organizations interested in mobile intelligence. The platform, which is supported by investors such as Telefónica, Vodafone, and Singtel, was created to address the complexity of sourcing mobile network data, including information related to mobile devices, SIMs, and accounts.
Aduna as aggregation and harmonization layer
Aduna operates on a standardized platform based on the CAMARA open-source project, driven by the GSMA and the Linux Foundation, to foster collaboration, enhance user experiences, and drive industry growth. CAMARA is dedicated to exposing telco network capabilities through APIs. By simplifying telco network complexity with APIs and making the APIs available across telco networks and countries, CAMARA enables easy and seamless access.
Aduna is an intermediary that harmonizes and aggregates raw network data from various CSPs into a single code base under CAMARA standards. For Vonage, this aggregation allows it to access mobile network data and build network-powered solutions so businesses can communicate with customers, regardless of which network the customer is on.
The path to Aduna
The mobile API industry initially utilized a GSMA framework called Mobile Connect, but it failed to scale due to a lack of defined standards.
Mobile network operators developed APIs individually and inconsistently. As a result, businesses were forced to negotiate separate contracts, service level agreements, and technical integrations with each individual operator.
The newer CAMARA framework has improved standardization, but the challenge of navigating relationships with multiple operators remains a significant hurdle.
Today, CSPs face flat growth and need new ways to monetize their networks. A single network API interaction, for example a "silent auth" bank login, generates negligible revenue. Profitability requires a vast number of interactions. That’s where Aduna comes in.
Where does Vonage fit in Aduna
At its core, Vonage's role in Aduna is to provide the B2B expertise and developer platform that can drive the massive volume of API calls necessary for the ecosystem to succeed.
While Aduna focuses on aggregating APIs for hyperscalers and CPaaS companies, Vonage targets the enterprise and developer market, leveraging a 15-year history of API-based solutions. With 1.8 million registered developers, Vonage provides the tools, dashboards, debugging, and AI-powered development support that Aduna lacks, positioning Vonage as the primary face to the customer.
Additionally, while Aduna provides a single API, Vonage offers a full suite of services like messaging, voice, contact centers, and network-powered solutions to build entire customer experiences.
Developers typically lack interest in the underlying telecom infrastructure and don’t want to manage individual relationships with every global CSP. Vonage solves this by packaging network capabilities — such as Verify and Identity Insights — into high-level API solutions that mix Camara APIs with other channels like WhatsApp, RCS, or voice. This abstraction allows developers to build applications without needing to understand the underlying network complexities.
Another area where Vonage shines is regulatory requirements, including 10 DLC for SMS and Stir Shaken for voice, major factors in the telecommunications industry. Vonage provides a "Network Registry" tool and supporting dashboards that allow developers to programmatically manage API access and compliance across multiple countries and networks, simplifying what would otherwise be a burdensome process.
Aduna provides network APIs; Vonage offers a full suite of services like messaging, voice, and contact centers to build entire customer experiences.
Authentication and fraud are the key focus out of the gate
Early adoption of network APIs is heavily focused on fraud prevention, fighting growing threats like synthetic identities, SIM swaps, account takeovers, and more.
So it makes sense that Vonage and Aduna are developing a portfolio of fraud-related solutions. For example, Vonage is already providing customers with solutions like Silent Authentication, SIM Swap Detection, and Subscriber Match.
Of course, fraud prevention is absolutely vital. Scammers cause businesses and customers millions of dollars in losses every year. But Vonage is demonstrating that API adoption provides value well beyond traditional fraud mitigation. Businesses like Lydia and Freenow use these seamless capabilities to increase sign-up conversions, enhance overall customer experience, and more.
More advanced APIs, like Quality on Demand (QoD), have been proven in labs but are not currently commercially available. QoD, which enables API-triggered adjustments to latency, throughput, and traffic priority when and where it matters most, will eventually drive use cases like remote surgery, real-time streaming, and more, but will require 5G Standalone (5G SA) or 6G networks to be reliable.
Learn more about the Aduna and Vonage partnership.
Frequently asked questions about Aduna
Aduna is expanding its operations rapidly, with launches completed in several European countries and the U.S., as well as planned for Asia and Latin America. While the supply side of the business is progressing well, some markets require educating operators who were not part of the previous Mobile Connect ecosystem, which extends the development timeline. Aduna projects that major markets, including much of Europe and Asia, will reach a mature state by 2027.
Network APIs (Application Programming Interfaces) allow developers to easily access advanced 5G network capabilities such as differentiated connectivity, location, security/authentication and network insights to enhance existing applications and develop new ones. These standardized programming interfaces enable applications and mobile networks to communicate with each other, offering service providers new ways to monetize the network through performance-based business models.
Exposing APIs in an open, intuitive way via global open APIs will enable developer communities to innovate new applications and features for any device and service that benefits from network connectivity. Providing a combination of communications and network APIs, including open standard (CAMARA) APIs to developers, will simplify and guide the service provider’s customers to rapidly implement and achieve revenue growth through new and differentiated experiences.