Let’s start with the two Salesforce initiatives

BYOC = Bring Your Own Channel

Bring Your Own Channel (BYOC) lets customers integrate an external messaging service into Salesforce. This ensures that everything stays within the agent omnichannel widget and that supervisors can view everything in one place.

With BYOC, customer data lives in Data Cloud, and omnichannel flow does the routing — plus there is full integration with AI and Einstein.

Bring Your Own Channel for CCaaS

This second Salesforce initiative takes things a step further. The entire CCaaS system is brought into Salesforce so that any combination of voice and digital channels appears natively within the CRM.

Learn more about Salesforce BYOC and BYOC for CCaaS.

Next up, let’s take a look at some of the growing line-up of Bring Your Own solutions …

Bring Your Own Cloud

Bring Your Own Cloud is a deployment model in which organizations use their own cloud environment to host and run applications and store data. It’s a best-of-both-worlds model where you have complete control over your data but still get the benefits of a managed service.

How does Bring Your Own Cloud work?

Let’s say your company needs new accounting software. You’ll typically subscribe to this from a chosen vendor, who supplies it as a service.

But with Bring Your Own Cloud, you can deploy the software on your existing cloud infrastructure, usually your own VPC (Virtual Private Cloud). The data is kept in your cloud account instead of in the vendor-hosted environment.

This model involves you and the vendor sharing responsibilities. While the vendor will provide software updates and support, it’s up to you to manage your cloud environment securely, including network configuration and access controls.

Why do businesses choose to use Bring Your Own Cloud?

A move to the cloud can bring operational efficiencies and cost savings over on-premises systems. But the advantage of BYOC is that you can hang on to your existing cloud contracts if they work well for you. This means you can continue to use existing tools and practices across all your applications.

This BYOC gives you more flexibility and control, and it can save you money as you’re not locked into a single vendor’s pricing structure. It’s especially useful when you’ve already negotiated pricing and terms for the current cloud setup and put resource management strategies in place.

You might find that it’s more cost-effective to manage your resources by running applications within the existing cloud infrastructure than in a vendor-hosted environment. Plus, you won’t have the high cost of transferring your data between internal systems and vendor environments.

Another reason for bringing your own cloud is that you’ve likely invested in your own security measures and customized them for your specific business needs. Yes, your software vendor will also have security protocols in place, but BYOC makes sure you continue to meet internal standards and compliance requirements.

Bring Your Own Carrier

In a different context, BYOC means Bring Your Own Carrier. Let’s find out what that involves and why you might choose to do it.

What is Bring Your Own Carrier?

In the Bring Your Own Carrier model, organizations can choose their existing telephony provider when they subscribe to a unified communications (UCaaS) platform.

You’ll use your own carrier for voice and messaging services over the public switched telephone network (PSTN) instead of using your UCaaS vendor’s built-in carrier.

How does Bring Your Own Carrier work?

Although most UCaaS providers have their own telephony networks, bringing your own carrier along is an alternative way of connecting your UCaaS platform to the public switched telephone network (PSTN).

Bring Your Own Carrier combines two different calling systems — the traditional PBX (private branch exchange) and the UCaaS platform. This enables you to keep your existing Session Initiation Protocol (SIP) carrier service, integrating it smoothly with your new communications platform.

PSTN calls facilitated by your carrier happen within the UCaaS platform, so you’re still getting all your comms services in one place (which is the point of UCaaS, after all).

You’re probably wondering, “Why would a UCaaS vendor allow customers to bring in their existing telephony carriers? Wouldn’t they prefer it if you used theirs?” It’s because they’re keen to meet the needs of different types of customers, as we’ll outline in a moment.

What are the benefits of Bring Your Own Carrier?

There are many reasons why you might want to stick with your existing carriers. For example, you could be locked into an existing contract or you may have agreed to an ongoing favorable rate that’s more cost-effective for your company. So, it makes sense to continue with that relationship.

Another benefit is that Bring Your Own Carrier can accommodate complex call routing. For many organizations, it’s pretty simple to transfer to a UCaaS provider’s carrier service. But if you’re a large enterprise with branches across the world, you might not get the global coverage you need from a built-in PSTN.

With this BYOC, you have the freedom to choose a carrier that can give you direct PSTN connectivity over a wider area. You could even mix and match various carriers to achieve the best geographical coverage and service quality.

And it’s easy to add new carriers if you want to expand your communication services in the future, as you’re not tied to a single provider.

UCaaS providers make life easy for customers with the option of paying a single bill for both the UCaaS and BYOC PSTN services, or you can pay them separately — whatever’s more convenient. You can also liaise directly with your carrier for things like SIP trunking and emergency services.

Finally, the Bring Your Own Carrier method does require a little more effort for configuration and integration, but it also means you get access to new communication systems and software without having to remodel your whole infrastructure.

Bring Your Own Device

Still within the realm of “Bring Your Own,” Bring Your Own Device (BYOD) refers to a policy or practice where employees are allowed to use their personal devices (laptops, smartphones, tablets) for work-related activities, rather than relying solely on company-provided devices. This can offer convenience and cost savings for businesses, as they don't have to purchase and manage as many devices. However, it also raises security concerns, as personal devices may have weaker security measures or be used for activities that could compromise corporate data.

Bring Your Own Network

Another “Bring Your Own” example is Bring Your Own Network (BYON), which can have more than one meaning. It can refer to a variety of non-corporate network and cloud services that employees might access while at the office or working remotely. Examples include accessing mobile hotspots, setting up a hotspot with a mobile device, or creating a personal network, all of which need to be carefully managed to ensure data remains secure to the organization.

BYON can also refer to the design of MPLS — or Multiprotocol Label Switching, a networking technology that routes data packets across networks using labels instead of network addresses — solutions in order to comply with strict regulatory requirements that are present in certain regions of the world.

Bring Your Own Bandwidth

Bring Your Own Bandwidth (BYOB) is a telecommunications setup in which a business buys voice services from a voice over internet provider (VoIP) and uses a different internet service provider to host those services. This setup allows organizations to avoid expensive broadband voice and internet service bundles that may feature unnecessary add-ons. BYOB is often used by companies with remote employees, as it allows them to use their own broadband internet connection to facilitate business calls.

Bring Your Own Telephony

Bring Your Own Telephony (BYOT) allows organizations to integrate their own telephone voice lines with other solutions. For example, Salesforce allows partners such as Vonage to integrate Vonage telephony with the Salesforce Service Cloud Voice contact center solution. Similar BYOT solutions exist with a wide range of providers ranging from phone calls systems, SMS API authentication, and contact centers.

Want to know more? Explore our solutions like Vonage Contact Center and Unified Communications today.