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Vonage Launches New Reseller Program

This article was published on April 6, 2022

The Unified Communications and Contact Center market continues to see a significant portion consumed through service providers. These include value-added resellers, telcos, mobile virtual network operators (MVNOs), global system integrators and technology companies. To address this trend requires product, billing and a robust go-to-market program. To that extent, building on its success in the Channel, Vonage has launched a comprehensive reseller program to provide greater flexibility and access to customers in the region looking for best-in-class communication solutions.

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“Vonage takes tremendous pride in having built and continuing to craft our partner program based on the feedback and guidance of our partners,” said Jim Regan, Vonage Channel Chief. “This reseller initiative gives our partner community yet another way to engage Vonage to put our solutions in front of their customers."

The new Vonage Reseller Program is designed to empower partners to offer Vonage products as part of their overall offering(s). The program has been purpose-built to reward resell partners with tiered discounting and enable them to add value with their own implementation and support services if required. Through this new route to market, resell partners will own the commercial contract while Vonage delivers its unified, end-to-end communication experience including Unified Communications and Contact Centers.

“We’re excited to extend our commitment to the Channel and to our partners’ success by launching the Vonage Reseller Program that has already seen early momentum in the UK, EMEA & APAC,” commented Vivek Sharma, Vice President, Strategic Partnerships at Vonage. “The program enables customers to continue undertaking commercials with their partners and enables shared responsibilities to deliver Vonage communications solutions for licensed use, implementation, support, and customer success. This will help our reseller partners more seamlessly add more value to their customers while continuing their long-standing relationships.”

Vonage welcomes all partners looking to resell Unified Communications and Contact Centers to join its new program and benefit from early access with attractive commercials. 

Vonage introduced its redesigned Channel Partner Program and a new Partner Experience Portal in 2021 as part of Vonage Accelerate, the Company's overarching strategic growth initiative to accelerate and amplify focus, investments and efforts in the indirect Channel. These enhanced capabilities are driving the continued success of channel partners across the globe, providing a better path to growth and richer benefits to its growing partner community by empowering them to create successful customer outcomes, accelerate their business growth and expand their revenue potential.

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