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Vonage and MoEngage Form Global Partnership to Drive Enhanced Customer Engagement

Empowering businesses that use Vonage SMS and WhatsApp to send marketing and notification messages to clients

 

MoEngage, a leading customer engagement platform across the globe, and Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, have joined forces to create a strategic partnership committed to providing a competitive advantage in delivering personalized customer interactions.

This partnership positions MoEngage and Vonage as a powerful resource for businesses that need to reach out to customers through SMS and WhatsApp notifications, meeting  such use cases as:

  • Using both SMS and WhatsApp for one-way communication

  • WhatsApp template management

  • Ready availability to handle two-way engagements, including chatbots and seamless handovers from bots to human agents, extending all the way to commerce and logistics

  • and, coming soon, support for Meta Payments

“MoEngage and Vonage have teamed up to give consumer brands a powerful edge in personalized customer interactions through SMS and WhatsApp, among other channels. Together, we aim to bring a seamless and connected experience to customers worldwide with solid analytics, scalability, and global reach. It will be a game-changer for businesses looking to engage and retain their customers effortlessly.” 

— Saurabh Madan, Vice President and GM, SEA & ANZ

How can Moengage and Vonage customers benefit?

Seamless customer experience: By combining Vonage's communication capabilities with MoEngage's marketing automation tools, businesses can create a more seamless and consistent customer experience across multiple channels — essential for retaining and nurturing customer relationships.

Enhanced customer engagement: By integrating Vonage’s communication solutions, businesses can add voice and messaging into their marketing campaigns, enhancing their customer engagement efforts.

Improved analytics: Moengage provides data-driven insights and analytics to help businesses optimize their customer engagement strategies. Integrated with Vonage’s communication APIs, this enables businesses to gather more comprehensive data on customer interactions, leading to better informed decisions.

Scalability: The partnership offers businesses the flexibility to scale their customer engagement efforts as their needs grow.

Global reach and 24/7 support: Businesses can expand their customer engagement to a broader international audience while offering always-there support.

Learn more about how Vonage Business Communications can help you deliver a superior customer experience that builds excitement and loyalty.

About MoEngage

MoEngage is an insights-led customer engagement platform trusted by 1,200+ global consumer brands such as Ally Financial, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, Travelodge, and more. MoEngage empowers marketers and product owners with insights into customer behavior and the ability to act on those insights to engage customers across the web, mobile, email, social, and messaging channels. Consumer brands across 35 countries use MoEngage to craft digital experiences for over 1 billion customers every month. With 13 offices globally, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures. MoEngage is one of the most preferred vendors for multichannel marketing as rated by customers, with high recognition across Gartner, Forrester, IDC, and G2 reports. To learn more, visit www.moengage.com.

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